6/17/2023 0 Comments Digime create pdfIn 2011, Personal was a part of the first group of companies to join the Personal Data Ecosystem Consortium's Startup Circle. Doc Searls wrote in The Intention Economy: When Customers Take Charge that the Owner Data Agreement “had no precedent and modeled a new legal position, both for vendors and for intermediaries.” Personal was early to embrace “small data,” which it defines as “big data for the benefit of individuals.” The term “small data” may have been originally coined by Jeremie Miller of Sing.ly, who mentioned it in a talk at the Web 2.0 Summit in November 2011 and is cited in The Intention Economy. The company received recognition for its user agreement, called the Owner Data Agreement, which acted like a reverse license agreement when data was shared between registered parties and emphasized that data ownership resides with the user. Personal raised $30m in funding to develop its platform and products from such leading investors as Steve Case's Revolution Ventures, Grotech Ventures, Allen & Company, Ted Leonsis, Neil Ashe, Jonathan Miller, Bill Miller of Legg Mason, Esther Dyson of EDventures, and Eric C. Called a “life management platform” by The Economist and a “personal encrypted cloud service” by TIME for its user-centric approach to data, the company has been associated with both the Infomediary model originated in 1999 by John Hagel III and Mark Singer, as well as the vendor relationship management (VRM) model developed by Doc Searls. Personal was the first online consumer-facing company to be named an Ambassador for Privacy by Design for its technical, business and legal commitments to providing users with control over the data they store in Personal's service. Personal was founded in 2009 in Washington, DC by the management team that built The Map Network, a location data and mapping platform that was acquired by Nokia/ NAVTEQ in 2006. One of its product lines, a collaborative data management and information security solution for the workplace called TeamData, was spun off as a new company as a result of the merger. It merged with in August 2017, a business in Europe that has the same business model of empowering people with their data. Personal (also referred to as or Personal, Inc.) was a consumer personal data service and identity management system for individuals to aggregate, manage and reuse their own data. Washington, D.C., US and Farnham, United Kingdom Yet innovations such as this might enlighten users as to how their personal data is used.Washington, D.C.-based tech startup Personal, Inc. ![]() According to Founder and Executive Chairman Julian Ranger, “By accessing rich data, on a consented basis, innovation can flourish.”ĭiscover more innovations helping users to get back control of their data in our latest Top 5 feature.Ĭonsumers are often unaware of how much data they hand over to companies. This therefore allows them to better understand their customers’ wants and needs. Businesses will benefit from access to richer, more accurate data with full user permission. The company makes money from data delivery fees – transaction fees paid when a client consents to share their data.ĭigi.me claims that bringing data together in one place will help users “redefine the relationship they have with their data, and with businesses and services that use it”. Users can also choose to share their personal data with businesses in exchange for services or rewards. In the future, will allow users to create personalised widgets to analyse their data any way they wish. ’s app allows users to extract information from the data, such as finding out if social media use affects purchase history. So far, allows users to download data from services such as Facebook, Fitbit, Spotify and medical record aggregator site M圜hart. Instead, the user dictates the storage location, such as on a hard drive or a cloud storage service. ![]() itself doesn’t view or store any of the downloaded personal data. The company’s app allows users to collect data from other companies and social networks and bring it all together in one place. ![]() A startup called has now created a “permission access platform” for personal data. At Springwise, we have seen innovations in privacy that include a router that protects data in the home and an encryption tool that can protect the personal data of ride hailing users. There has been a lot of discussion about ways that people can gain more control over their personal data.
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